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Advanced Database Marketing: Innovative Methodologies And Applications For Managing Customer Relationships
Kristof Coussement,Koen W. De Bock,Scott A. Neslin (Author)
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Gower Pub Co
· Copertina Rigida
Advanced Database Marketing: Innovative Methodologies And Applications For Managing Customer Relationships - Kristof Coussement,koen W. De Bock,scott A. Neslin
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The book is written in English.
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