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portada Audience Research Methodologies: Between Innovation and Consolidation (Routledge Studies in European Communication Research and Education)
Type
Physical Book
Publisher
Language
English
Pages
268
Format
Hardcover
ISBN13
9780415827355
Edition No.
1

Audience Research Methodologies: Between Innovation and Consolidation (Routledge Studies in European Communication Research and Education)

Geoffroy Patriarche Helena Bilandzic Jakob Linaa Jensen Jelena Jurisic (Author) · Routledge · Hardcover

Audience Research Methodologies: Between Innovation and Consolidation (Routledge Studies in European Communication Research and Education) - Geoffroy Patriarche Helena Bilandzic Jakob Linaa Jensen Jelena Jurisic

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Synopsis "Audience Research Methodologies: Between Innovation and Consolidation (Routledge Studies in European Communication Research and Education)"

The transformations of people's relations to media content, technologies and institutions raise new methodological challenges and opportunities for audience research. This edited volume aims at contributing to the development of the repertoire of methods and methodologies for audience research by reviewing and exemplifying approaches that have been stimulated by the changing conditions and practices of audiences.

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