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Corporate Communications: Convention, Complexity, and Critique
Mette Morsing
(Author)
·
George Cheney
(Author)
·
Lars Thøger Christensen
(Author)
·
Sage Publications Ltd
· Paperback
Corporate Communications: Convention, Complexity, and Critique - Christensen, Lars Thøger ; Morsing, Mette ; Cheney, George
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Synopsis "Corporate Communications: Convention, Complexity, and Critique"
The field of corporate communications describes the practices organizations use to communicate as coherent corporate "bodies". Drawing on the metaphor of the body and on a variety of theories and disciplines, Corporate Communications: Convention, Complexity and Critique challenges the idealized notion that organizations can and should communicate as unified wholes. Clearly written with international vignettes and executive briefings, this book shows that in a complex world the management of communication needs to embrace multiple opinions and voices.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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