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portada Corporate Culture - A case study based Approach
Type
Physical Book
Language
Inglés
Pages
128
Format
Paperback
Dimensions
22.9 x 15.2 x 0.8 cm
Weight
0.20 kg.
ISBN13
9786139989379

Corporate Culture - A case study based Approach

I. Parvin Banu Sirajudeen (Author) · LAP Lambert Academic Publishing · Paperback

Corporate Culture - A case study based Approach - Sirajudeen, I. Parvin Banu

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£ 58.40

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Origin: U.S.A. (Import costs included in the price)
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Synopsis "Corporate Culture - A case study based Approach"

Corporate culture refers to the shared values, attitudes, standards, and beliefs that characterize members of an organization and define its nature. Corporate culture is rooted in an organization's goals, strategies, structure, and approaches to labor, customers, investors, and the greater community. As such, it is an essential component in any business's ultimate success or failure. Closely related concepts, discussed elsewhere in this volume, are corporate ethics (which formally state the company's values) and corporate image (which is the public perception of the corporate culture). The concept is somewhat complex, abstract, and difficult to grasp.

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