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Der Goodwill-Effekt von Sportsponsoring-Maßnahmen: ? am Beispiel einer fiktiven Marke im Vergleich zur konventionellen Werbung
Philip Zeller (Author)
·
Vdm Verlag
· Paperback
Der Goodwill-Effekt von Sportsponsoring-Maßnahmen: ? am Beispiel einer fiktiven Marke im Vergleich zur konventionellen Werbung - Philip Zeller
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Origin: Spain
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