Share
From Dental Floss to Guitar Strings: Successful Grassroots Product Launches
John Spencer Jr (Author)
·
Booklocker.Com
· Paperback
From Dental Floss to Guitar Strings: Successful Grassroots Product Launches - John Spencer Jr
Choose the list to add your product or create one New List
✓ Product added successfully to the Wishlist.
Go to My Wishlists
Origin: U.S.A.
(Import costs included in the price)
It will be shipped from our warehouse between
Monday, July 22 and
Monday, July 29.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.
Synopsis "From Dental Floss to Guitar Strings: Successful Grassroots Product Launches"
FROM DENTAL FLOSS TO GUITAR STRINGSSUCCESSFUL GRASSROOTS PRODUCT LAUNCHESPart 1 is a memoir and features the author's stories of leading the successful launch of GLIDE(R) Floss and ELIXIR(R) Guitar Strings.Part 2 is a fresh look at critical lessons learned in launching products. Lessons include framing the product value statement, creating a strategic plan, determining the right price, high-impact grassroots marketing, leadership and teams, and understanding the important numbers.
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
✓ Producto agregado correctamente al carro, Ir a Pagar.
