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portada Green Giants: How Smart Companies Turn Sustainability Into Billion-Dollar Businesses
Type
Physical Book
Publisher
Language
Inglés
Pages
288
Format
Paperback
Dimensions
22.6 x 15.0 x 1.5 cm
Weight
0.29 kg.
ISBN13
9781400242641

Green Giants: How Smart Companies Turn Sustainability Into Billion-Dollar Businesses

E. Williams (Author) · Amacom · Paperback

Green Giants: How Smart Companies Turn Sustainability Into Billion-Dollar Businesses - Williams, E.

Physical Book

£ 15.97

  • Condition: New
Origin: U.S.A. (Import costs included in the price)
It will be shipped from our warehouse between Monday, August 05 and Monday, August 12.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.

Synopsis "Green Giants: How Smart Companies Turn Sustainability Into Billion-Dollar Businesses"

What do Brazil's top beauty brand, America's second-fastest-growing restaurant chain, and the world's third bestselling car have in common--besides achieving enormous success with revenue in the tens of billions? They are doing it all while holding to their convictions of implementing sustainable principles that help consumers live better lives. But they aren't the only ones. Green Giants examines nine companies--including Chipotle, Toyota, Unilever, Tesla, General Electric, and more--who have established the blueprint for sustainable success that anyone can follow. Author Freya Williams, an early pioneer of the modern sustainable business movement, discovered six factors responsible for the overwhelming success of these nine socially responsible companies: The Iconoclastic LeaderDisruptive InnovationA Higher PurposeBuilt In, Not Bolted OnMainstream AppealNew Behavioral ContractPacked with eye-opening research, exclusive interviews, and enlightening examples, Green Giants serves as your blueprint for merging wild profitability with social responsibility.

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The book is written in English.
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