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portada Ibm Redux: Lou Gerstner & the Business Turnaround of the Decade
Type
Physical Book
Publisher
Year
2000
Language
English
Pages
384
Format
Hardcover
ISBN13
9780471491880
Edition No.
1

Ibm Redux: Lou Gerstner & the Business Turnaround of the Decade

Douglas Garr (Author) · Wiley · Hardcover

Ibm Redux: Lou Gerstner & the Business Turnaround of the Decade - Douglas Garr

Physical Book

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Synopsis "Ibm Redux: Lou Gerstner & the Business Turnaround of the Decade"

Here is the first unauthorized and in-depth look at IBM's recovery and the manwho is leading it, Louis V. Gerstner, Jr.Since joining IBM in 1993, Lou Gerstner has presided over one of the mostremarkable comebacks in business history, taking IBM from an $8 billion annualloss to a stunning $6billion profit in 1997 - as a result, Gerstner has becomea superstar of business, recognised three years consecutively by Vanity Fair asone of the top American movers-and-shakers, although he remains an elusive andguarded public figure.Garr's account is drawn from more than 150 interviews and hundreds of pages ofdocuments, with unprecedented access to current and former IBM employees, andhas already received enthusiastic reviews (see reviews section - more tofollow).

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