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Integrated Brand Marketing and Measuring Returns
Philip J. (Edt) Kitchen (Author)
·
Palgrave Macmillan
· Hardcover
Integrated Brand Marketing and Measuring Returns - philip j. (edt) kitchen
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Origin: U.S.A.
(Import costs included in the price)
It will be shipped from our warehouse between
Thursday, July 25 and
Thursday, August 01.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.
Synopsis "Integrated Brand Marketing and Measuring Returns"
A successful marketing manager needs to be able to use different media channels to reach specific audiences, and know through campaign research and evaluation, how the component parts of integrated brand marketing are working. This book explores this criteria.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
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