Share
Localization of Football Club Websites
Fahim Afarinasadi
(Author)
·
LAP Lambert Academic Publishing
· Paperback
Localization of Football Club Websites - Afarinasadi, Fahim
Choose the list to add your product or create one New List
✓ Product added successfully to the Wishlist.
Go to My Wishlists
Origin: U.S.A.
(Import costs included in the price)
It will be shipped from our warehouse between
Monday, July 29 and
Monday, August 05.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.
Synopsis "Localization of Football Club Websites"
Sport is where everybody feels part of a universal family while at the same time rooting wholeheartedly for one's own country and colors. Football clubs, players and fans across the world know this duality very well and thrive on it, consciously and unconsciously; overtly and covertly. Using the website of FC Internazionale Milano as a case study, Fahim Afarinasadi offers an in-depth analysis of website localization as indispensable to a football club's quest for survival and success in our global era. Zooming in linguistic and cultural nuances underpinning the complex nexus between society and sport, Afarinasadi delivers a conceptual reformulation and operational protocol to enhance not only the financial impact but also the cross-cultural appropriateness of website localization as a form of multimodal translation.Marco SonzogniReader in Translation Studies Victoria University of Wellington
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
✓ Producto agregado correctamente al carro, Ir a Pagar.