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portada Marketing Management
Type
Physical Book
Publisher
Year
2016
Language
English
Pages
274
Format
Hardcover
ISBN13
9781682852644

Marketing Management

New Book

£ 125.42

  • Condition: New
Origin: U.S.A. (Import costs included in the price)
It will be shipped from our warehouse between Friday, July 26 and Friday, August 02.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.

Synopsis "Marketing Management"

Marketing management has gained immense significance with the creation of new target markets due to globalization. It aims at managing the production, promotion, and movement of goods and services from producers to consumers as well as utilising the marketing resources of an organization. This book provides significant information of this discipline to help develop a good understanding of marketing theory, consumer practices, promotion of goods and related fields. While understanding the long-term perspectives of the topics, the book makes an effort in highlighting their impact for the growth of the discipline. The book is appropriate for students seeking detailed information in this area as well as for experts.

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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.

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