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Narrative Organizations: Making Companies Future Proof by Working With Stories (Management for Professionals)
Christine Erlach; Michael Müller (Author)
·
Springer
· Hardcover
Narrative Organizations: Making Companies Future Proof by Working With Stories (Management for Professionals) - Christine Erlach; Michael Müller
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Synopsis "Narrative Organizations: Making Companies Future Proof by Working With Stories (Management for Professionals)"
This book shows how to work with stories and narrative approaches in almost all fields of action of a company, and demonstrates the added value resulting from a holistic narrative perspective. The authors take thereby a practice-based perspective from the viewpoint of managing directors, the C-suite, organizational developers, corporate communicators and advisers with a rich description of the methods and implementation. By the employment of these narrative methods, leadership styles, communication, knowledge and change management can be planned in such a way that on the one hand the identity-core of the enterprise remains always apparent and on the other, the organization can develop in an agile fashion into the future.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
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