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portada Only the Brands Will Survive: Succeeding at Business in Today's Emotional Economy
Type
Physical Book
Year
2020
Language
English
Pages
274
Format
Paperback
ISBN13
9781657758322
Categories

Only the Brands Will Survive: Succeeding at Business in Today's Emotional Economy

Edward Earle (Author) · Independently Published · Paperback

Only the Brands Will Survive: Succeeding at Business in Today's Emotional Economy - Edward Earle

New Book

£ 21.49

  • Condition: New
Origin: U.S.A. (Import costs included in the price)
It will be shipped from our warehouse between Tuesday, July 30 and Tuesday, August 06.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.

Synopsis "Only the Brands Will Survive: Succeeding at Business in Today's Emotional Economy"

At the core of this book is Edward's message of the critical nature of a Credible Brand and his process for establishing the second level of business, called "Credibility." Also the Cycle of Communication and the 4-B's. Be There, Be There More, Be Better, and finally, Be A Brand. The serious difference between Edward's version of a Brand and the rest of the industry.Edward doesn't just write a book about why the brands will be the only things that survive, he is living proof of his concepts in everything he does.

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The book is written in English.
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