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portada Services Marketing
Type
Physical Book
Author
Language
Inglés
Pages
242
Format
Paperback
Dimensions
24.6 x 18.9 x 1.3 cm
Weight
0.44 kg.
ISBN13
9789351642589

Services Marketing

S. Kher (Author) · Nirali Prakashan · Paperback

Services Marketing - Kher, S.

New Book

£ 26.27

  • Condition: New
Origin: U.S.A. (Import costs included in the price)
It will be shipped from our warehouse between Friday, July 19 and Friday, July 26.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.

Synopsis "Services Marketing"

1 Introduction to Services Marketing 2 Traditional Marketing Mix Elements in Services 3 Service Process 4 Service People and physical Evidence 5 Applications of Service Marketing Case Studies

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