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The Luxury Market in India: Maharajas to Masses
Atwal, G. ; Jain, S. (Author)
·
Palgrave MacMillan
· Paperback
The Luxury Market in India: Maharajas to Masses - Atwal, G. ; Jain, S.
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Origin: U.S.A.
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Synopsis "The Luxury Market in India: Maharajas to Masses"
A window into the highly complex Indian luxury market, providing strategies to guide brands in entering this high potential market and capturing the luxury rupee. Sets out to uncover strategies that will help to avoid market failure and leverage opportunities to win in India.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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