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Venturing: Innovation and Business Planning for Entrepreneurs
Marc H. Meyer (Author)
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· Paperback
Venturing: Innovation and Business Planning for Entrepreneurs - Marc H. Meyer
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Origin: U.S.A.
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Thursday, August 01.
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Synopsis "Venturing: Innovation and Business Planning for Entrepreneurs"
Venturing is a pragmatic methods-based book that first helps students conceive, design, and test product and service innovations, develop business models for them, and then create their business plans and investor pitches. The book also delves into different types of investors, stages of investment, and deal structures. It is a perfect book for business planning courses, where the instructor wishes to emphasize innovation and the creation of truly interesting, customer-grounded businesses.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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