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portada What's Your Story?: The Essential Business Storytelling Handbook
Type
Physical Book
Language
Inglés
Pages
240
Format
Hardcover
Dimensions
20.1 x 13.2 x 2.5 cm
Weight
0.34 kg.
ISBN13
9780670094875

What's Your Story?: The Essential Business Storytelling Handbook

Marybeth Sandell (Author) · Adri Bruckner (Author) · Anjana Menon (Author) · India Portfolio · Hardcover

What's Your Story?: The Essential Business Storytelling Handbook - Bruckner, Adri ; Menon, Anjana ; Sandell, Marybeth

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Synopsis "What's Your Story?: The Essential Business Storytelling Handbook"

Are you trying to build your profile as a leader? Are you using social media to your advantage? Is your communication jargon-free? When do you choose to produce a video or a podcast? Does your message come through loud and clear? What's the future of storytelling, and are you prepared for it? In a world where people send 500 million tweets a day and upload hundreds of hours of video every minute, how do you get your message across? The secret is to become a good storyteller. With easy-to-follow, effective tools and tips, this book will help you cut through the clutter and plan your communication goals, channels and delivery. Everyone loves a good story, but only a few can tell it well. Be authentic, be authoritative and be heard!

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The book is written in English.
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