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Consumer Behavior and Marketing Strategy
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Origin: U.S.A.
(Import costs included in the price)
It will be shipped from our warehouse between
Monday, July 15 and
Monday, July 22.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.
Synopsis "Consumer Behavior and Marketing Strategy"
Consumer behavior and consumer response to commodities and services that have been made available in the market determine product marketing strategy. Once consumer needs and possible behavior toward a product have been identified it becomes easier to formulate a strategy for marketing. Research and development (R&D) departments gather vital information required for effective marketing of a product or service. Most of the topics introduced in this book cover new techniques and the applications of marketing. The topics covered in this book offer the readers new insights in the field of consumer behavior and marketing strategy.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
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